To internet marketers, trying to sell something over the web is an intricate task that requires a lot of technical expertise particularly when it comes to website optimization.
However, with the internet clutter as epic as it ever is obtaining the attention of potential customers from the internet may necessitate more than technical knowledge of SEO.
You will also need to get into the inner psychology of the internet user and how they use and approach the internet.
For the most part, internet users want to be engaged and entertained with the content that they consume on the web, especially on Facebook or Twitter where most of the cyber denizens gravitate towards.
Users will not likely tolerate dry, stuffed up and serious topics on the internet unless they are specifically researching about them.
For example, talking about real estate investments up front on Facebook or Twitter will hardly generate any response or excitement.
In a wide virtual space with deep nooks and crannies, in order to get yourself noticed you need to take more creative gumption.
An article about "The Best Real Estate Practices" may generate less interest than, say, an article with the title "What Donald Trump Won't Tell You about Real Estate" or even a more outlandish "Real Estate Advise for Lady Gaga" (It really depends on the eclectic tastes of your target market).
The latter article titles look more interesting and they are something that more internet users are more likely to open and read.
Hardly anyone will search or will want to read about real estate advise on Facebook, Twitter and perhaps even on blogs and article submission sites.
But when it comes to Donald Trump or Lady Gaga, well, that's a completely different story.
The web's democratic interiors allow for this crazy creativity in content and internet users reward that with their undivided attention.
And that is something that internet marketers may need to adapt to if they want to promote their product to a wide audience.