Every Website online selling products could use the expertise of a web copywriter. Millions of new websites are cropping up online each and everyday, all of these websites could use an online copywriter or content creator at least.
If you really enjoy marketing and sales, then that helps straightaway as you'll feel quite comfortable online, if you've only just started, don't be scared, it's not as daunting as you may initially think
what do web copywriters write?
They generally write sales materials, or create content for sites, such as articles and blogs, or more commonly a single sales page. Also, Depending on the job description or the company you work for you may also have to do email messages and manage advertising campaigns
Most web writers specialize in one area, this could be writing writing Pay Per Click (PPC) advertising and landing pages for advertising or you could specialize in writng content for catalogues, websites or email marketing campaigns.
Your best bet is to choose what you feel most comfortable with, the easiest option for you. You may be able to produce some of the best sales letters around but you find it a struggle. It's better to take a lower paying job that you can easily do, because it will be alot less stressful and you can do more of them
Getting Started
To begin with, you need to get your own website. This is because web writing involves writing for search engines. Why? Because the search engines bring traffic to a site. Your work as a web copywriter brings traffic to your site and creates content which generates sales, it's also a place for potential buyers to study your work
Treat your own website as your playground, this is where you can do what you want and write whatever you want without worrying about the repercussions, and you can develop your skills there.
Just remember that when you are writing the sales copy for your services- thats an example right there of your sales copy skills ability. focus hard on that.
You must test everything you write, this Is essential. The material you write for your own site will be the material you write for other people.
if you like web copywriting and making sales, you should seriously consider it as a career move, its easy to start part-time and it bloss.oms really quickly